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IBM M2090-743 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Big Data and Analytics Market and Opportunity | 25% | - Define big data characteristics and business drivers - Identify industry use cases and value propositions |
| Solution Positioning and Competitive Differentiation | 25% | - Articulate IBM advantages over competitors - Address common customer objections |
| IBM Big Data and Analytics Portfolio | 35% | - IBM BigInsights and Hadoop-based solutions - IBM Watson Foundations and cognitive analytics - IBM Data Warehouse and Db2 Analytics Accelerator - IBM SPSS and predictive analytics offerings |
| Sales Strategy and Customer Engagement | 15% | - Qualify opportunities and identify stakeholders - Demonstrate ROI and business outcomes |
IBM Big Data and Analytics Sales Mastery v2 Sample Questions:
When talking to an IT buyer who thinks that Operations Analysis sounds difficult, which response does NOT apply?
- A. IBM solutions will help you combine machine and enterprise data.
- B. It's only complicated if you have machine data in-motion.
- C. IBM solutions will help you analyze machine data in addition to enterprise data.
- D. Machine data is complicated, but we've made it easier to analyze
Correct Answer: B 🗳️
What is the problem Watson Explorer solves for our customer?
- A. Organizations don't know what data they have. Watson Explorer can bring that data back into the Exploration, Archive and Landing Zone, discover the attributes then structure into trusted data.
- B. Organizations are drowning in a sea of data. They know it possesses great value but are unsure how to tap into it. Watson Explorer is a great way to get started with that.
- C. Organizations have multiple views of customer, product and enterprise. They wish a SINGLE view across each one of these domains. Watson Explorer can give them that.
- D. Organizations need actionable information at the right time. Watson Explorer can find the right data, analyze it in real time then queue up actionable insight for the use inside and outside of the firewall.
Correct Answer: B 🗳️
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