
Unique Top-selling Pardot-Specialist Exams - New 2022 Salesforce Pratice Exam
Pardot Specialist Dumps Pardot-Specialist Exam for Full Questions - Exam Study Guide
NEW QUESTION 92
An administrator includes a link to a file on a web page that the company does NOT own on the company website.
What is the best way to be able to track the number of visitors who access this file?
- A. Pardot form
- B. Pardot tacking code
- C. Custom redirects
- D. Page actions
Answer: C
NEW QUESTION 93
Which Pardot function should be used to track prospect engagement on a banner ad on a third-party site?
- A. Campaign tracking code
- B. Landing page
- C. Custom redirect
- D. Page action
Answer: C
NEW QUESTION 94
What activities are completion actions available for?
- A. Automation rules
- B. Custom Redirects
- C. Files
- D. Forms
- E. Emails
- F. Page actions
Answer: B,C,D,E,F
Explanation:
Explanation
https://www.pardot.com/blog/completion-actions/
NEW QUESTION 95
Which of the following can "unmatch" prospects?
- A. Segmentation Rules
- B. Dynamic Lists
- C. Automation Rules
Answer: B
NEW QUESTION 96
A user wanes to use page actions to notify a specific user when a prospect visits an entire section of their website. This section contains three URLs:
* https://www.tenoxsoft.eom/products/A
* haps://www.tenoxsoft.con-i/products/B
* https://www.lenoxsoft.eom/pfodocts/C
What is the recommended way for the user to accomplish this?
- A. Create one page action with comma-separated URLs.
- B. Set the page action URL as https://www.lenoxsoft.com/products/B
- C. Set the page as a priority page in Pardot.
- D. Create three separate page actions, one for each URL.
Answer: B
NEW QUESTION 97
A prospect with a Pardot score over 100 can view and opt out of a list on the Pardot Email Preference Center. The following month, the prospect's score falls below 100, so they are removed from the list and can no longer view that list on the Email Preference Center.
Which two characteristics must be true of that list?
Choose 2 answers
- A. It is a Dynamic List
- B. It is a CRM Visible List
- C. It is a Public List
- D. It is a Static List
Answer: B,D
NEW QUESTION 98
A designer wants to apply LenoxSoft's styling to assets in Pardot. Which two assets can they control CSS styling for In Pardot?
Choose 2 answers
- A. Social posts
- B. Form handlers
- C. Forms
- D. Landing pages
Answer: C,D
NEW QUESTION 99
What is Lead Qualification?(select two)
- A. An automated set of actions that ensures your sales team gets a steady stream of purchase-ready prospects.
- B. The process of determining when a prospect is ready for follow up from your marketing team.
- C. The process of determining when a prospect is ready for follow up from your sales team.
Answer: B,C
NEW QUESTION 100
On which two types of domains does Pardot set cookies? (Choose two answers.)
- A. Pardot domains
- B. Mobile domains
- C. Tracker domains
- D. Social media domains
Answer: A,C
Explanation:
Explanation
https://help.salesforce.com/articleView?id=pardot_basics_cookies.htm&type=5
NEW QUESTION 101
When is a prospect automatically removed from future email sends?
- A. Hard Bounce
- B. Any Bounce
- C. Soft Bounce
- D. None
- E. After 5 Soft Bounces
Answer: A,E
NEW QUESTION 102
A marketing user wants to test two similar versions of an email to seewhich one performs better.
How should they run this test?
- A. Send the two versions to two different lists, and then compare the results to determine a winner based on clicks or opens.
- B. Set up an A/B test that automatically sendsthe two versions to a single list and then determines a winner based on clicks or opens.
- C. Send one version to the list now, another to the same list later, and then compare the results to determine a winner based on clicks or opens.
- D. Set up an A/B test that automatically sends thetwo versions to a single list and then determines a winner based on event signups.
Answer: B
NEW QUESTION 103
What feature In Salesforce can be enabled to show landing page engagement data on a Salesforce Campaign page layout?
- A. Advanced Dynamic Content
- B. Engagement History
- C. Pardot Activities Visualforce page
- D. B2B Marketing Analytics
Answer: B
NEW QUESTION 104
LenoxSoft has had a Product Interest form live on their website for the past 3 months. They would like to make sure that, moving forward, every time the form is submitted, a custom field is updated. They also want to update that custom field for anyone who has submitted the form before today.
What combination of automation tools should LenoxSoft use to achieve this?
Choose one answer
- A. Completion action and dynamic list
- B. Automation rule and completion action
- C. Dynamic list and automation rule
- D. Segmentation rule and completion action
Answer: B
NEW QUESTION 105
The drip program "New Client Onboarding" is set to "Only send emails during business hours (10am - 4pm M-F)." The drip logic is outlined below:Start Step 1: Send email "Welcome."Step 2: Pause 3 days.Step 3: Send email "Getting Started."Step 4: Pause 7 days.Step 5: Send email "Tech Setup."Step 6: Pause 7 days.Step 7: Send email "Complete Configuration." EndIf a prospect starts the drip program on Wednesday, when will the email in Step 3: Send email "Getting Started" be received by the prospect?
- A. The prospect will receive the email Saturday.
- B. The prospect will receive the email Tuesday.
- C. The prospect will receive the email Friday.
- D. The prospect will receive the email Monday.
Answer: D
NEW QUESTION 106
Which adheres most closely to email sending best practices?
- A. Make sure that all emails have a high image-to-text ratio.
- B. When possible, send emails on Monday mornings in order to stay top of mind throughout the week.
- C. Establish a consistent, predictable cadence for your email communications.
- D. Send plain text only emails in order to increase engagement rates.
Answer: C
NEW QUESTION 107
In an engagement studio program, business hours are enabled for Monday-Friday from 10am-4pm. A prospect enters a Send Ema step at 4:30pm on Friday.
When would the program send the email to the prospect?
- A. The email will send on Monday at 10am.
- B. The email will send immediately.
- C. The email will not send.
- D. The email will send on Saturday at 10am.
Answer: A
NEW QUESTION 108
Which two Salesforce features allow a view of a prospect's Pardot landing page submission activity on the syncing contact?
Choose 2 answers
- A. Pardot landing pages related list section
- B. Engagement History component
- C. Salesforce Activities section
- D. Pardot Activities Visualforce page
Answer: C,D
NEW QUESTION 109
A marketing user wants to test two similar versions of an email to see which one performs better.
How should they run this test?
- A. Send the two versions to two different lists, and then compare the results to determine a winner based on clicks or opens.
- B. Set up an A/B test that automatically sends the two versions to a single list and then determines a winner based on event signups.
- C. Send one version to the list now, another to the same list later, and then compare the results to determine a winner based on clicks or opens.
- D. Set up an A/B test that automatically sends the two versions to a single list and then determines a winner based on clicks or opens.
Answer: D
NEW QUESTION 110
LenoxSoft wants to use their product interest field on a demo request form. They would like to display the phrase "which product most interests you?
" for their product interest field.
Which field component should they modify?
- A. The field type
- B. The prospect field label
- C. The field data format
- D. The prospect field
Answer: B
NEW QUESTION 111
What will undelete a prospect?
- A. If the deleted prospect is imported into Pardot with the same email address
- B. If the deleted prospect visits a web page
- C. If the deleted prospect re-converts by filling out a form with the same email address
Answer: A,C
Explanation:
Explanation
- if the deleted prospect is imported into Pardot with the same email address
- If the deleted prospect re-converts by filling out a form with the same email address
- if the deleted prospect clicks a custom redirect
- if a deleted prospect downloads a non image file
- if the deleted prospect has an associated record in the CRM.
NEW QUESTION 112
How can you preview/test matches for automation rules before you run them?
- A. Use the automation preview option.
- B. Run the automation rule to see how many matches there are.
- C. Create a list and see how many prospects are affected.
You can preview which prospects will be matches by your Automation Rules. After creating or editing your rules, click the Preview button while the rules are in Paused mode. You will receive an email notification when the preview is finished or you can wait on the page for it to finish in real-time (this is very fast for most rules - often under a minute). The preview will tell you how many prospects will be matched. If you adjust criteria on existing automation rules, please note that automation previews will identify only prospects who have not already had the rule's actions applied to them.
Answer: A
NEW QUESTION 113
LenoxSoft has an engagement studio program within a recipient list and a suppression list. A prospect is a member of both the recipient list and the suppression list.
In which scenario would a prospect be able to receive the emails in the program?
- A. The prospect is removed from both the suppression list and the recipient list.
- B. The prospect is removed from the suppression list
- C. The prospect is removed from the recipient list
- D. The prospect is marked as optad out.
Answer: B
NEW QUESTION 114
What does Pardot sync first with Salesforce?
- A. Leads
- B. Contacts
Answer: B
Explanation:
By default, when Pardot syncs a prospect, Pardot looks for contacts with a matching email address as first priority. If it doesn't find any, it will look for a matching lead to sync with. If it doesn't find one of those, either, it will create a lead. For more details -> https://help.salesforce.com/articleView?id=000273582&language=en_US&type=1
NEW QUESTION 115
How can you preview/test matches for automation rules before you run them?
- A. Use the automation preview option.
- B. Run the automation rule to see how many matches there are.
- C. Create a list and see how many prospects are affected.
Answer: A
Explanation:
You can preview which prospects will be matches by your Automation Rules. After creating or editing your rules, click the Preview button while the rules are in Paused mode. You will receive an email notification when the preview is finished or you can wait on the page for it to finish in real-time (this is very fast for most rules - often under a minute). The preview will tell you how many prospects will be matched. If you adjust criteria on existing automation rules, please note that automation previews will identify only prospects who have not already had the rule's actions applied to them.
NEW QUESTION 116
What is the best practice when users leave the company and have assigned prospects?
- A. Review and modify any completion actions, automation rules, drip programs and dynamic lists that reference the user.
- B. Reassign all prospects in the CRM
- C. Delete the user from Pardot
- D. A & B
- E. All of the above
Answer: C
NEW QUESTION 117
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