
1Z0-1032-20 Exam Questions Dumps, Selling Oracle Products
1Z0-1032-20 Cert Guide PDF 100% Cover Real Exam Questions
NEW QUESTION 43
Which Insight reporting measure should you use to capture the number of clickthroughs and conversions recorded through emails on August 1, 2016?
- A. Interval Date = August 1, 2016 plus one day
- B. Sent Date = August 1, 2016
- C. Live Date - August 1, 2016
- D. Sent Date = August 1 to August 2, 2016
- E. Event Date = August 1, 2016
Answer: C
NEW QUESTION 44
Your client wants to ensure that their Event Data Feeds are secure while the files are stored on the server.
What step should you take to encrypt the files?
- A. Create new credentials specifically for the export job that no one knows and that passes the Responsys password integrity checker.
- B. Import a public encryption key the customer created to be used when the export runs.
- C. Import a private encryption key the customer created to be used when the export runs.
- D. Create a Responsys security key in the Account Administration screen. Import this key when creating the export.
Answer: D
NEW QUESTION 45
You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
What should you do to see this?
- A. Click the Version Test button.
- B. Click the Preview button, which has the eye icon on it.
- C. Click the Render button.
- D. Select Workbook > Test.
Answer: B
NEW QUESTION 46
After implementing and launching a campaign, you want to watch real-time opens and clicks in order to give a quick report to the executive management.
Where should you retrieve these results and what step should you take to provide the management with the reporting information?
- A. View a Live Report for the campaign. Click the Generate Distributable Live Report URL. Provide the URL to the management to facilitate access to the Live Report.
- B. In the Program Designer, using the Analyze Report feature. Select the Edit active links for this launch link and copy the URL and provide it to the management.
- C. In the Campaign Workbook, use the Analyze Deliverability functionality. Select the Edit active links for this launch link and copy the URL and provide it to the management.
- D. In the Campaign Workbook, in the Campaign Setting section, select the Edit active links for this launch link and copy the URL and then provide it to the management.
Answer: C
NEW QUESTION 47
You are designing a messaging campaign that needs personalization data for your contacts from a supplemental data source.
How should you join or reference data from the table?
- A. You must make sure that a Data Extraction Key field matches an existing field (in name and type) in a table being used for the campaign.
- B. The number of records in the supplemental table cannot exceed the total number of records in the profile list.
- C. After you have defined the relationship between a profile list and a supplemental table, the only way you can change or undo it is to delete the supplemental table and redefine it.
- D. You must have a one-to-one relationship between a profile list record and a record in the supplemental table.
Answer: D
Explanation:
Explanation
Reference
http://www.relationshipone.com/blog/ready-rock-responsys/
NEW QUESTION 48
You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library. You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
Which RPL code should you use to insert this document?
- A. <#assign banner="acme_marquee. htm"><#include "cms: //contentlibrary/ " + banner>
- B. <$insertdocument "cms : //contentlibrary/LOGOS/acme_marquee . htm">
- C. <#include "cms : //contentlibrary/LOGOS/acme_marquee . htm">
- D. <document="${//all content/. . /acme_marquee.htm}">
Answer: C
NEW QUESTION 49
How can you share a copy of a campaign with key stakeholders at live launch time?
- A. Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
- B. Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
- C. Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
- D. Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
- E. Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
Answer: C
NEW QUESTION 50
You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?
- A. In the Program Designer, configure 45 days for Auto-Close after launch.
- B. Create a calendar reminder and manually close the campaign.
- C. In Manage Campaigns, select 45 days for the end element.
- D. In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.
Answer: C
NEW QUESTION 51
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a prole list contact from opt-in to opt-out? (Choose three.)
- A. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
- B. Recipient inbox is full, so the promotional email is rejected by the server.
- C. Recipient deletes a promotional email from the inbox.
- D. Recipient selects a Reply-to unsubscribe in a promotional email.
- E. Recipient registers a SPAM complaint for an email.
Answer: B,D,E
NEW QUESTION 52
You are setting up an SFTP gateway to establish the connection between the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)
- A. Oracle must generate a public/private key pair for the client to establish the secure connection.
- B. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the client and the Responsys Platform.
- C. The client should send only a public key to Oracle to apply to the SFTP data gateway server.
- D. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
Answer: A,B
NEW QUESTION 53
Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?
- A. In Message Designer, click the Link tracking button. You can create a link object for blue glasses.
Apply this object to all open programs that use current campaigns. - B. In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.
- C. In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.
- D. In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.
Answer: B
NEW QUESTION 54
Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). You created the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display
"undefined".
What is the reason for the failure?
- A. You did not declare the fields used to define the segment groups in the Data section of the campaign workbook.
- B. You should have created a corresponding filter for each rule set to be used to identify the segment group.
- C. You don't have the segment group feature enabled in the Account Administration settings.
- D. You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed by the segment criteria before launching the campaign.
Answer: D
NEW QUESTION 55
There was an issue with the Event Data Feed export because its output was comma delimited, but the requirement was for it to be tab delimited.
Where should you configure this specification?
- A. In the Account Administration screen, there is a section "Fields are delimited by", Change this default to tab.
- B. In the Connect Event Data Export configuration, in the Target Field section, select the "Fields are delimited by" option.
- C. In the export wizards, under the Source section, select the option "Comma delimited".
- D. In the Account Administration screen, there is a section "Accepted Delimiters". Change this default to tab.
Answer: B
NEW QUESTION 56
You declared a field, FIRST_NAME, from your profile list in your campaign.
What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?
- A. $ {FIRST_NAME}
- B. {FIRST_NAME} $
- C. $FIRST_NAME
- D. {FIRST_NAME}
Answer: A
NEW QUESTION 57
You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.
What is the correct syntax for assign?
- A. /assign/
- B. ! assign
- C. <# assign>
- D. ?assign?
Answer: C
NEW QUESTION 58
While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)
- A. PET_ID_
- B. EMAIL_ADDRESS_
- C. ADDRESS_
- D. CUSTOMER_ID_
Answer: B,D
Explanation:
Explanation
Reference
http://help4.responsys.net/customercenter/riuas/Connect_WizardUpload.htm
NEW QUESTION 59
Your customer would like an Entry Tracking Variable that is usually not stored. They want it for various programs and it should be stored in a PET table.
How should you achieve this?
- A. Locate the program with the Entry Tracking Variable and configure a Get Data to store the value in the specified PET table.
- B. Locate the program with the Entry Tracking Variable and configure a Set Data to store the value in the specified PET table.
- C. Locate the Entry Tracking Variable in the supplemental table and write a SQL statement that inserts the value in the PET table.
- D. It is not possible to store an Entry Tracking variable in a PET table.
Answer: C
NEW QUESTION 60
Which three precautions should you take before deciding to delete a column from a Responsys data source?
(Choose three.)
- A. Ensure that there are no Connect jobs updating the column to be deleted.
- B. Check to see whether the data column is being used by the customer for external analytics purposes.
- C. Ensure that there are no active campaigns referencing the column to be deleted.
- D. Check to make sure there are no forms referencing the column.
Answer: A,B,C
NEW QUESTION 61
What three actions must you take to set up your new IP for deliverability success with your major ISPs?
(Choose three.)
- A. Do everything possible to remove lapsed, bounced, or old email addresses to increase the possibility of getting your emails into the inbox.
- B. Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.
- C. Ensure that your warm-up audience lists consist of recently opted-in, opened/clicked within the last few months, or are known brand advocates.
- D. Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.
Answer: A,B,D
NEW QUESTION 62
Which statement is true about how you must configure a Responsys Profile list so you can begin sending Mobile SMS campaigns?
- A. You can only modify profile lists used for mobile campaigns through Connect uploads.
- B. All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
- C. You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
- D. You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
Answer: C
NEW QUESTION 63
You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them a follow-up email with a discount offer.
How should you create a form rule to accomplish this?
- A. Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for
24 hours, then send the follow-up email offer. - B. Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a
24-hour delay before sending the email. - C. Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
- D. Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
- E. Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
Answer: B
NEW QUESTION 64
You uploaded into the Responsys Content Library an HTML document and three subdocuments personalized with the member level of the subscriber. When you validate the campaign, you get this error: "Email Message preview failed because of template execution runtime error, detailed error: property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources." How should you correct this error?
- A. The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.
- B. The HTML coder didn't include the <#data> directive and declare the CONTACTS data source in each document. Enter this into each document, and the error should now be resolved.
- C. Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL directive<#field> in every document. Then reupload the documents into the Content Library.
- D. You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the alias matches what is in the HTML code. Responsys will now be able to insert values for that column at run time.
Answer: D
NEW QUESTION 65
What must you create in order for Responsys to be able to track clicks on links in a campaign?
- A. Link List
- B. Insight Link Report
- C. Insight Link Hashmap
- D. Link Hashmap
- E. Link Table
Answer: E
Explanation:
Explanation
Reference
http://help4.responsys.net/customercenter/riuas/Overview_LinkTables.htm#Link_Tracking_Options
NEW QUESTION 66
You are configuring a supplemental data import and the first row of the file contains the names of the columns in which you are importing.
What must you do to configure this file property?
- A. Replace the first row of the file with one text string that contains all the column names separated by columns. Then proceed with the import.
- B. You must delete the first row of the file before performing the import. Your file must contain actual data only.
- C. In the field mapper screen, select the "Columns Already Included" check box.
- D. In the import configuration, select the "First line contains column names" check box.
Answer: B
NEW QUESTION 67
You are creating a filter with many conditions in Filter Designer.
What functionality in Responsys should you use to guarantee that your rules execute as you want?
- A. You can only order the rules in the top-down order in which Responsys will execute them.
- B. Use the Parenthesis feature: drag-and-drop rules in the correct order between parenthesis in Filter Designer.
- C. Use the Enclosures feature: drag-and-drop rules in the enclosure in Filter Designer.
- D. Use the RPL syntax <priority> and </priority> tags and include the rules to execute first inside these tags.
Answer: A
NEW QUESTION 68
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