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IBM M2020-645 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Cognos Analytics Features | - Visualization and reporting tools
|
| Topic 2: Solution Positioning and Sales Scenarios | - Customer personas and needs
|
| Topic 3: IBM Cognos Analytics Overview | - Core capabilities and platform positioning
|
| Topic 4: Business Intelligence Value Proposition | - Enterprise BI use cases
|
IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:
1. Which type of user of IBM Cognos BI is mostly likely to explore and analyze data from multiple sources?
A) Executive
B) Business manager
C) Customer
D) Business analyst
2. What is a high-yield question when positioning IBM Cognos BI to the CIO of an organization?
A) How do you identify outliers in your business?
B) What happens when management is not able to get information they need quickly?
C) Do your users trust the data that they have access to?
D) How do you handle information requests from the business?
3. A professional report author in the IT department has difficulty scaling reports to meet the needs of various user types across the business.
Which feature of IBM Cognos BI would be most helpful to this author?
A) Environment-neutral platform.
B) Flexible one-to-many prompted reports or ability to create ad-hoc reports.
C) Common business model across data sources.
D) Modern SOA architecture.
4. Which feature of IBM Cognos BI is designed to meet the specific demands of business analysts?
A) Active Report
B) Data exploration for multiple dimensions and hierarchies
C) Portal integration
D) Simplified ad hoc reporting
5. A current IBM Cognos BI customer wants to add scenario modeling and forecasting capabilities to their environment. Many of their business users prefer to work in Microsoft Excel.
Which product should the sales representative recommend?
A) IBM Cognos TM1
B) IBM SPSS
C) IBM OpenPages
D) IBM Cognos Controller
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: B | Question # 3 Answer: D | Question # 4 Answer: B | Question # 5 Answer: A |



