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Salesforce MCAE-Con-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. During the kickoff call, the LenoxSoft Marketing Manager expressed an immediate need to re-engage with older leads that went cold. Given this requirement, which Marketing Cloud Account Engagement features are the minimum requirement for a successful Engagement Program?

A) Tracking Code > CNAME > Email Templates > Dynamic Lists > Engagement program
B) CNAME > Salesforce connector > Email Templates > Lists > Engagement program
C) CNAME > Email Authentication > Email templates > Lists > Engagement program
D) Email Authentication > Salesforce Connector > Email templates > Users > Engagement program

2. Which one is Marketing Cloud Account Engagement Video Connector

A) Vimeo
B) Dailymotion
C) YouTube
D) Wistia

3. What is the purpose of creating a Tracker subdomain? [Choose one answer]

A) All of the above
B) To allow emails to be sent from your domain
C) To host all Marketing Cloud Account Engagement landing pages and forms on your website
D) To give a seamless transition between pages and form that you host and your Marketing Cloud Account Engagement hosted assets.

4. LenoxSoft is launching a new customer newsletter and wants to ensure prospects who receive their product launch announcements are able to express interest in opting in to receive the newsletter as well. Which feature should meet their needs?

A) Static Public List and Automation Rule
B) Salesforce Engage and CRM Visible List
C) Email Preference Center and Static Public List
D) Email Preference Center and Dynamic Public List

5. There is Custom Field Type in Marketing Cloud Account Engagement called Date

A) True
B) False

Solutions: